gimmick

1. (noun) any clever (deceptive) maneuver; "he would stoop to any device to win a point"
Synonyms: device, twist
Related Words: fast one, maneuver, maneuvering, manoeuvering, manoeuvre, tactical maneuver, tactical manoeuver, trick

2. (noun) something whose name is either forgotten or not known
Synonyms: dohickey, dojigger, doodad, doohickey, gizmo, gubbins, thingamabob, thingamajig, thingmabob, thingmajig, thingumabob, thingumajig, thingummy
Related Words: stuff, sundries, sundry, whatchamacallit, whatsis



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